kodak colorama display collection - ira spring

SKIERS AT ARTIST POINT 1966

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About the artwork

The Kodak Colorama Display is a monumental enterprise undertaken by the Kodak firm from the 1950s onwards and which consisted of plastering huge backlit images in the hall of Grand Central Station in New York. Through their surrealist stagings that sought to reveal the “American Way of Life”, the panoramas became communication tools in service to the promotion of the brand’s accessories. In this one, taken by Ira Spring in 1966 in Yellowstone National Park, American landscapes and the pleasure-seeking society are magnified. George Eastman Museum © Eastman Kodak Company

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