Albert Watson

FLOATING MODEL

About this photograph

For more than a century, Condé Nast has published major press titles worldwide dedicated to fashion, interior design, and art of living, such as Vogue, GQ, Glamour, and Vanity Fair. The appointment of Edward Steichen as photographer-in-chief of the group raised fashion photography among the ranks of an art form in its own right and enabled collaborations with the most reputable artists of their age to be initiated. This shot was created in May 1977 by Scottish portraitist Albert Watson, one of Vogue’s preferred artists, who was to produce more than 200 covers for the magazine. Copyright © 1977 Condé Nast. All rights reserved. Condé Nast ® is a registered trademark of Advance Magazine Publishers Inc. Used under license.

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The Artist
Albert Watson

Major American publishing group Condé Nast consolidated the main titles of the global press, such as Vogue, GQ, Glamour, and Vanity Fair. At the origins of the media empire is the publisher Condé Nast himself, a marketing pioneer who was to invent a new style of press magazine devoted to fashion, decor, and lifestyle. He bought out Vogue in 1909 and transformed it into a key reference that was progressively exported throughout Europe, particularly to France, Germany, and the United Kingdom, before conquering the entire world. The talented Edward Steichen was rapidly elected photographer-in-chief of the group’s publications and helped fashion photography to earn the status of an art form in its own right. Collaborations later followed with Cecil Beaton, Erwin Blumenfeld, Irving Penn, Richard Avedon, Guy Bourdin, Helmut Newton, Peter Lindbergh, Terry Richardson, and Mario Testino, among other talents. Proud of these artistic creations, Condé Nast is now in possession of over eight million photographs that revolutionised fashion photography.

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