AORTA
Artificial Storm
Over deze fotoArtificial storm' maakt deel uit van een serie van drie foto's voor een reclamecampagne van het Zweedse kledingmerk Monki. Deze modefoto verkent op speelse wijze het fenomeen van verveling bij tieners.
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Living in Gothenburg, Sweden, photographers Marco Grizelj and Kristian Krän have collaborated since 1996 under the name AORTA. Alongside their personal artistic practice, both have worked for major companies such as Harvey Nichols, IKEA, Panasonic, Tuborg, Absolut Vodka, American Movie Channel, and have produced fashion photographs for famous magazines such as Schön Magazine or 125 Magazine. After graduating from the photography school of the University of Gothenburg, they decided to combine their talents and make their shared vision of photography a reality. They now create very powerful images that aim to reveal an imaginary world that is both surrealistic and playful. Drawing their sources of inspiration from illustrations or cinema, they assemble and associate different fragments of composed images to create a partially documentary world. An exhibition was held in their honour in London in 2014, the same year that they received the prize for the Moscow photography competition in the fashion photography category.